The Growth Equation

How to 10X a bootstrap sustainable growth engine with Diana Goodwin, Founder & CEO of Marketbox

December 09, 2020 Rahul Goel & Greg Leach Season 1 Episode 23
The Growth Equation
How to 10X a bootstrap sustainable growth engine with Diana Goodwin, Founder & CEO of Marketbox
Show Notes

How you ever wondered what goes into bootstrapping a start-up and when it is time to start your next one while you  run your first one? Well in today's episode we got to bring on Diana Goodwin Founder & CEO of Marketbox & Aquamobile. Diana got to share her story of how she scaled and bootstrapped her marketplace company, Aquamobile.  We get to hear her story of scaling up her first company and when she made the decision to then launch her second company a SAAS business, Marketbox. 

Diana shares her amazing insights on what it takes to scale a bootstrap company and the keys of why building a marketplace company is so hard. We then here what motivated her to start her second company and what the difference is when building a SAAS business vs. a marketplace business.  

In today's episode we cover: 

  • The keys of scaling a bootstrap start-up 
  • The challenges of building a marketplace  business 
  • The differences of scaling a marketplace to a SAAS business 
  • How to start another company while still running your first